ANALYSIS and REPORT
Domain and On-Page Analysis
- Urivalet: is a great tool for analyzing servers, HTML, CSS, page load, meta tags and more
- SEO doctor: one of the most used webmaster analysis plugins
- Domain Tool: the best tool to analyze the domain, owners, locations, etc.
- Web Developer: the Chrome application essential for page analysis (outbound links, meta tags, HTML and more)
Website Availability
- Site24x7: excellent SEO tool to understand if and how much we are indexed (you can also segment by country!)
SEO Tool Report
- SeoSiteCheckUp: the best for SEO reports, both for speed but above all for advice!
- Screaming Frog: recommended for meta-tag analysis, h1, crawl etc.
- AHref: excellent SEO and keyword reports
Sitemaps creation
Page speed analysis
- Google PageSpeed Analyzer
- Pingdom: the best for reports and suggestions
- GT Metrix
KEYWORDS RESEARCH
- Google keyword planner: ideas for keywords, campaigns, and groups
- Kwfinder: is a great keyword research and analysis
- Long tail pro: an easy way to find the best keywords to rank in google
- SEMrush: a powerful and versatile competitive intelligence suite for online marketing and keyword research
CONTENT ANALYSIS
- WordCounter: useful for keywords density
- Copyscape: to discover duplicate content
LINK ANALYSIS
- OpensiteExplorer: for inbound-outbound links analysis
- Majestic SEO: similar to the first, but paid
- LinkDiagnosis: for broken links
- SEOBook: for the calculation of the deep link ratio backlink watch and SearchMetrics for Back Link analysis
- Disavow link